This financial cooperative sought to complete its newly designed site with a voice cultivated by the same rural Texas communities it serves.
Site: Texas Farm Credit
In collaboration with the client’s marketing team and website development team, Rachel created a brand voice tactfully hewn for the brand. Additionally, she strategically mapped out service- and industry-specific copy across the site’s pages. Lastly, Rachel curated images and video placement for the client that now appears across the site to complete its community-centric messaging.
Site Copy Samples
Corporate Giving | Sponsorships & Giving (external link) |
Real Estate | Home Loan Programs (external link) |
Insurance | Rural Insurance Programs |
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